Google Ads Management

Google Ads management that turns searches into calls

Hawkto Digital provides Google Ads management for local businesses: keyword research, search campaigns, call and form tracking and weekly optimization, so you show up first when nearby customers are ready to buy.

  • Google Certified: Google Ads & GA4
  • Search & call campaigns
  • Conversion tracking

10 conversions

from one client’s Google Ads in 7 days

$43.14

cost per conversion that same week

Google Certified

Google Ads and Google Analytics 4, through Skillshop

Weekly

search-term, bid and ad optimization

Figures from a client’s Google Ads account, September 25 to October 1, 2026.

Why Google Ads

Why Google Ads work for local businesses

When someone searches for what you offer in your area, they’re ready to act. Google Ads make sure the first business they see is yours.

Show up when they’re ready to buy

People searching “near me” right now want to call, book or visit today. Google Ads put your business at the top of those searches.

Pay for clicks you can track

You only pay when someone clicks, and every call, form and booking is tracked, so you know exactly what your budget brought in.

Instant visibility while SEO grows

Ads can start bringing calls within days, while local SEO builds the long-term rankings that cost nothing per click.

What you get

What’s included in our Google Ads management

Everything it takes to turn ad spend into phone calls, managed by a Google certified specialist.

Keyword research

The exact searches your customers use, ranked by intent and cost, so your budget goes to buyers.

Campaign build

Search campaigns organized by service and location, with tight ad groups and local targeting.

Ad copy & assets

Headlines and descriptions that earn the click, plus sitelinks, location and call assets.

Negative keywords

Negative keywords that stop your ads showing for searches that will never become customers.

Conversion tracking

Calls, forms and bookings tracked through Google Ads and Tag Manager, including phone call conversions.

Landing pages

Fast, focused pages that match each ad and turn clicks into calls. See our websites

Bidding & budget

Manual bids to start, then Smart Bidding once there’s enough conversion data to trust it.

Weekly optimization

Search-term reviews, bid and budget changes and ad tests every week, plus a monthly report on calls and cost per lead.

Client results

Google Ads results from real client accounts

Screenshots straight from Google Ads accounts we manage. Tap any image to see it full size.

Google CertifiedGoogle Ads & Google Analytics 4

Your campaigns, run by a Google certified specialist

Mehedi Hasan, founder of Hawkto Digital, holds Google’s own certifications in Google Ads and Google Analytics 4, earned through Google Skillshop.

  • Campaigns built the way Google recommends, not by guesswork
  • Conversion tracking set up properly in Google Ads and GA4
  • Reports you can trust, because the data is measured right
Google Skillshop

Google Ads Certification

Search campaigns, keywords, bidding and measurement: the skills behind every campaign we run.

Google Skillshop

Google Analytics 4 Certification

Tracking calls, forms and bookings in GA4, so you see which ads bring real customers.

How we work

From first search to steady calls in four steps

  1. 01

    Research

    Keywords, competitors and your best-paying services, so we know where every dollar should go.

  2. 02

    Build

    Campaigns, ads, assets and conversion tracking set up and tested before launch.

  3. 03

    Launch

    Ads go live, usually within days, and we watch search terms closely from day one.

  4. 04

    Optimize & report

    Weekly changes to keywords, bids and ads, plus a monthly report on calls, leads and cost per lead.

FAQ

Google Ads management: common questions

How much should I spend on Google Ads?

It depends on how competitive your keywords are and how many leads you want. We look at real cost-per-click data for your area before you commit, then start with a budget you’re comfortable with and scale what works. Your ad spend is paid to Google from your own ad account.

Are you Google certified?

Yes. Mehedi Hasan holds Google Ads and Google Analytics 4 certifications from Google Skillshop. You can see both certificates on this page.

Google Ads or SEO: which should I start with?

Google Ads bring calls quickly but stop when you stop paying. Local SEO takes longer but keeps working. Most local businesses run ads for fast leads while SEO builds, then rebalance as organic rankings grow.

How quickly will I see results?

Ads can go live within a few days of approval, and calls often start in the first week. The first month is about collecting data: which keywords, ads and times bring real customers. Results usually improve from there.

What is Quality Score?

Quality Score is Google’s 1–10 rating of how relevant your keywords, ads and landing page are. Higher scores can lower what you pay per click, which is why we match every ad to a focused landing page.

Do you track phone calls?

Yes. We track calls from your ads and from your website, plus form submissions and bookings, so you see real leads, not just clicks. Google explains how conversion measurement works.

Can I see what ads my competitors are running?

Yes. Google’s Ads Transparency Center shows the ads any advertiser is running. We review your competitors’ ads during your free strategy call.

Do I own my Google Ads account?

Yes. Campaigns run in your own Google Ads account, so you keep all the data, history and settings no matter what.

Stop paying for clicks that never call

Book a free 30-minute Google Ads audit. We’ll review your account, or your competitors’ ads if you’re just starting, and show you the first changes we’d make.

No pressure, just a clear plan for your ad budget.